GroupFlow

GroupFlow

From Strangers to Friends: dynamically shuffling groups to create genuine connections and interactions in Tweak & Eat.

From Strangers to Friends: dynamically shuffling groups to create genuine connections and interactions in Tweak & Eat.

From Strangers to Friends: dynamically shuffling groups to create genuine connections and interactions in Tweak & Eat.

Inspired by the power of shared experiences, I set out during my internship to design a feature that could foster real connections. GroupFlow emerged as a project where I took on both UX research and design.

Tools

Scope

Figma, Miro, Photoshop, Sketch

User Research, UI/UX Design

Role

Inspired by the power of shared experiences, I set out during my internship to design a feature that could foster real connections. GroupFlow emerged as a project where I took on both UX research and design.

Duration

2 months (July - Sep 2024)

Overview

GroupFlow reimagines how users connect and interact within a digital community. Inspired by the power of shared interactions, I designed GroupFlow to address a gap in the Tweak & Eat app, where I saw potential for deeper social engagement. Through intelligent group shuffling, the feature encourages users to move from strangers to friends, enhancing the app's community feel and creating a more engaging and supportive user experience.

Tweak & Eat is a wellness app that encourages users to make healthier food choices by allowing them to share their meals, or "tweaks," for feedback by AI-powered nutritionists. While users can post their tweaks to the 'Tweak Wall', the lack of direct interactions, comments, or ways to connect makes the 'Tweak Wall' feel more like a static feed than a vibrant community. 

Tweak & Eat is a wellness app that encourages users to make healthier food choices by allowing them to share their meals, or "tweaks," for feedback by AI-powered nutritionists. While users can post their tweaks to the 'Tweak Wall', the lack of direct interactions, comments, or ways to connect makes the 'Tweak Wall' feel more like a static feed than a vibrant community. 

Tools

Scope

Tools

Role

Overview

Figma, Miro, Photoshop, Sketch

User Research, UI/UX Design

Role

Inspired by the power of shared experiences, I set out during my internship to design a feature that could foster real connections. GroupFlow emerged as a project where I took on both UX research and design.

Inspired by the power of shared experiences, I set out during my internship to design a feature that could foster real connections. GroupFlow emerged as a project where I took on both UX research and design.

Duration

2 months (July - Sep 2024)

Overview

GroupFlow reimagines how users connect and interact within a digital community. Inspired by the power of shared interactions, I designed GroupFlow to address a gap in the Tweak & Eat app, where I saw potential for deeper social engagement. Through intelligent group shuffling, the feature encourages users to move from strangers to friends, enhancing the app's community feel and creating a more engaging and supportive user experience.

Role

Role

Inspired by the power of shared experiences, I set out during my internship to design a feature that could foster real connections. GroupFlow emerged as a project where I took on both UX research and design.

Role

GroupFlow reimagines how users connect and interact within a digital community. Inspired by the power of shared interactions, I designed GroupFlow to address a gap in the Tweak & Eat app, where I saw potential for deeper social engagement. Through intelligent group shuffling, the feature encourages users to move from strangers to friends, enhancing the app's community feel and creating a more engaging and supportive user experience.

User Research, UI/UX Design

Figma, Miro, Photoshop, Sketch

2 months (July - Sep 2024)

Overview

Scope

Tools

Duration

Figma, Miro, Photoshop, Sketch

Tweak & Eat is a wellness app that encourages users to make healthier food choices by allowing them to share their meals, or

"tweaks," for feedback by AI-powered nutritionists.

Tweak & Eat is a wellness app that encourages users to make healthier food choices by allowing them to

share their meals, or "tweaks," for feedback by AI-powered nutritionists.

"I see others’ tweaks on the Tweak Wall, but it feels like we’re just sharing, not truly connecting…"
"I see others’ tweaks on the Tweak Wall, but it feels like we’re just sharing,
not truly connecting…"

This feature promotes a dynamic social experience by allowing users be shuffled between different groups based on shared interests,

and activity levels, helping them discover new connections. One of the best parts of this feature is the spontaneous nature of group

discovery, where users can explore various communities and find the ones that resonate with them the most.

This feature promotes a dynamic social experience by allowing users be shuffled between different groups

based on shared interests, and activity levels, helping them discover new connections. One of the best parts

of this feature is the spontaneous nature of group discovery, where users can explore various

communities and find the ones that resonate with them the most.

In the current Tweak & Eat app, users can share meal updates on the Tweak Wall, which has basic features like likes and comments.

However, these features don’t foster real connections, as users still lack meaningful ways to interact and engage with each other.

As a result, the Tweak Wall often feels like a static feed rather than a dynamic community space, leaving users feeling isolated in their

experiences.

User feedback reveals a desire for stronger connections.

In a wellness-focused app, peer support and motivation

are crucial, and users are eager for more ways to interact

and share goals meaningfully.

User feedback reveals a desire for stronger

connections. In a wellness-focused app,

peer support and motivation are crucial,

and users are eager for more ways to

interact and share goals meaningfully.

By introducing dynamic social features, Tweak & Eat can

transform the Tweak Wall into a vibrant community hub where

users can connect, encourage one another, and work towards

shared wellness goals—building a true sense of community.

The Problem

The Problem

Current Limitations

Current Limitations

Community Demand

Community Demand

Unlocking Potential

Unlocking Potential

In the current Tweak & Eat app, users can share meal updates on the Tweak Wall, which has basic features

like likes and comments. However, these features don’t foster real connections, as users still lack meaningful

ways to interact and engage with each other. As a result, the Tweak Wall often feels like a static feed rather

than a dynamic community space, leaving users feeling isolated in their experiences.

By introducing dynamic social features, Tweak & Eat can

transform the Tweak Wall into a vibrant community hub

where users can connect, encourage one another, and

work towards shared wellness goals—building a true

sense of community.

In the current Tweak & Eat app, users can share meal updates on the Tweak Wall, which has basic features like likes and comments.

However, these features don’t foster real connections, as users still lack meaningful ways to interact and engage with each other.

As a result, the Tweak Wall often feels like a static feed rather than a dynamic community space, leaving users feeling isolated in their

experiences.

User feedback reveals a desire for stronger connections.

In a wellness-focused app, peer support and motivation

are crucial, and users are eager for more ways to interact

and share goals meaningfully.

By introducing dynamic social features, Tweak & Eat can transform

the Tweak Wall into a vibrant community hub where users can

connect, encourage one another, and work towards shared wellness

goals—building a true sense of community.

Tweak & Eat is a wellness app that encourages users to make healthier food choices by allowing them to share their meals, or "tweaks," for feedback by AI-powered nutritionists. While users can post their tweaks to the 'Tweak Wall', the lack of direct interactions, comments, or ways to connect makes the 'Tweak Wall' feel more like a static feed than a vibrant community. 

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In the current Tweak & Eat app, users can share meal updates on the Tweak Wall, which has basic features like likes and comments.

However, these features don’t foster real connections, as users still lack meaningful ways to interact and engage with each other.

As a result, the Tweak Wall often feels like a static feed rather than a dynamic community space, leaving users feeling isolated in their

experiences.

The Problem

Current Limitations

Unlocking Potential

By introducing dynamic social features, Tweak & Eat can

transform the Tweak Wall into a vibrant community hub

where users can connect, encourage one another, and

work towards shared wellness goals—building a true

sense of community.

Unlocking Potential

This feature promotes a dynamic social experience by allowing users be shuffled

between different groups based on shared interests, and activity levels, helping

them discover new connections. One of the best parts of this feature is the

spontaneous nature of group discovery, where users can explore various

communities and find the ones that resonate with them the most.

Community Demand

User feedback reveals a desire for stronger

connections. In a wellness-focused app,

peer support and motivation are crucial,

and users are eager for more ways to

interact and share goals meaningfully.

By introducing dynamic social features, Tweak & Eat

can transform the Tweak Wall into a vibrant

community hub where users can connect,

encourage one another, and work towards shared

wellness goals—building a true sense of community.

In the current Tweak & Eat app, users can share meal updates on the Tweak Wall,

which has basic features like likes and comments. However, these features don’t

foster real connections, as users still lack meaningful ways to interact and engage

with each other. As a result, the Tweak Wall often feels like a static feed rather

than a dynamic community space, leaving users feeling isolated in their experiences.

Tweak & Eat is a wellness app that encourages users to make healthier food

choices by allowing them toshare their meals, or "tweaks," for feedback by

AI-powered nutritionists.

"I see others’ tweaks on the Tweak Wall, but it feels like we’re just sharing,
not truly connecting…"

Minimising User Effort


It’s common for products to focus heavily on increasing user motivation, often overlooking how simplifying actions can have an equal or

greater impact. For GroupFlow, I asked myself:


  • What is the smallest action a user can take to start connecting with others effortlessly?


  • How can I remove friction from the process of engaging with new groups, making connection feel natural and easy?


Creating a Habit Loop


GroupFlow is designed to foster a habit loop within Tweak & Eat, where users don’t have to actively search for

connections—they’re automatically shuffled into groups with others who share similar wellness goals. My goal was to minimise user

effort while maximising engagement, allowing users to focus on building connections without additional steps.

The Fogg Behaviour Model demonstrates an inverse relationship between

motivation and ability: when an action is harder to do, users require higher

motivation to complete it. In designing GroupFlow, I aimed to make the

minimum action—engaging with new groups—as effortless and seamless as

possible to lower the barrier for meaningful interaction.


Minimising User Effort


It’s common for products to focus heavily on increasing user motivation, often overlooking how simplifying

actions can have an equal or greater impact. For GroupFlow, I asked myself:


  • What is the smallest action a user can take to start connecting with others effortlessly?


  • How can I remove friction from the process of engaging with new groups, making connection feel

    natural and easy?



Creating a Habit Loop


GroupFlow is designed to foster a habit loop within Tweak & Eat, where users don’t have to actively search

for connections—they’re automatically shuffled into groups with others who share similar wellness goals.

My goal was to minimise user effort while maximising engagement, allowing users to focus on building

connections without additional steps.

Minimising User Effort


It’s common for products to focus heavily on increasing user motivation, often

overlooking how simplifying actions can have an equal or greater impact. For

GroupFlow, I asked myself:


  • What is the smallest action a user can take to start connecting with others

    effortlessly?


  • How can I remove friction from the process of engaging with new groups,

    making connection feel natural and easy?



Creating a Habit Loop


GroupFlow is designed to foster a habit loop within Tweak & Eat, where users

don’t have to actively search for connections—they’re automatically shuffled into

groups with others who share similar wellness goals. My goal was to minimise user

effort while maximising engagement, allowing users to focus on building

connections without additional steps.

Community and Social Interaction as Engagement Drivers
Users are eager for more ways to connect with each other, such as commenting

on meal posts or following user profiles, to transform the app into a true

community experience.


Motivation Through Accountability and Shared Progress
Tracking their progress and sharing milestones with others helps users stay

committed to their goals. Features like group challenges or peer support would

enhance accountability, and motivation.


Ease of Exploration and Discovery
Users enjoy browsing the Recipe Library and would like more options to

discover new health tips and trending tweaks, making the exploration process

more engaging.


User Research Takeaways

Affinity Diagram

The Fogg Behaviour Model demonstrates an inverse relationship between motivation and ability: when an

action is harder to do, users require higher motivation to complete it. In designing GroupFlow, I aimed to

make the minimum action—engaging with new groups—as effortless and seamless as possible to lower the

barrier for meaningful interaction.


The “How might we's"

How might we create a more engaging experience that transforms brief interactions into lasting connections?

How might we make group interactions more dynamic and supportive, fostering a sense of community?

How might we encourage users to feel more connected and motivated through shared goals and peer support?

The “How might we's"

How might we create a more engaging experience that transforms brief

interactions into lasting connections?


How might we make group interactions more dynamic and supportive,

fostering a sense of community?


How might we encourage users to feel more connected and motivated

through shared goals and peer support?

The “How might we's"

How might we create a more engaging experience that transforms brief interactions into lasting connections?

How might we make group interactions more dynamic and supportive, fostering a sense of community?

How might we encourage users to feel more connected and motivated through shared goals and peer support?

To enhance social engagement within the Tweak & Eat app by introducing a dynamic group shuffling feature

that creates meaningful connections among users.

To enhance social engagement within the Tweak & Eat app by

introducing a dynamic group shuffling feature that creates

meaningful connections among users.

To enhance social engagement within the Tweak & Eat app by introducing a dynamic group

shuffling feature that creates meaningful connections among users.

To approach this problem, it was essential to gain a deeper understanding of Tweak & Eat users' routines and motivations for engaging

with the app. This involved exploring the interplay between various contexts, and how these factors influence user motivation and

long-term engagement with the app.

The Context + Motivation Framework was developed to understand how

various contexts, both internal and external,—such as technological access,

social environment, cultural context, and personalised features— impact a

user’s motivation to engage social pressures, and the personal relevance of

content.


Through this analysis, it became clear that the app’s social features could be

strengthened to provide more opportunities for accountability-driven

interactions and meaningful connections. This revealed a significant

opportunity to enhance the social experience, encouraging users to engage

consistently and connect with others who share similar wellness goals.

To approach this problem, it was essential to gain a deeper understanding of Tweak & Eat users' routines and

motivations for engaging with the app. This involved exploring the interplay between various contexts, and

how these factors influence user motivation and long-term engagement with the app.

The Context + Motivation Framework was developed to understand how various contexts, both internal and external,—such as

technological access, social environment, cultural context, and personalised features—impact a user’s motivation to engage

social pressures, and the personal relevance of content.


Through this analysis, it became clear that the app’s social features could be strengthened to provide more opportunities for

accountability-driven interactions and meaningful connections. This revealed a significant opportunity to enhance the social

experience, encouraging users to engage consistently and connect with others who share similar wellness goals.

To approach this problem, it was essential to gain a deeper understanding

of Tweak & Eat users' routines and motivations for engaging with the app.

This involved exploring the interplay between various contexts, and how

these factors influence user motivation and long-term engagement with the app.

The Context + Motivation Framework was developed to understand how various contexts, both internal and

external,—such as technological access, social environment, cultural context, and personalised features—

impact a user’s motivation to engage social pressures, and the personal relevance of content.


Through this analysis, it became clear that the app’s social features could be strengthened to provide more

opportunities for accountability-driven interactions and meaningful connections. This revealed a significant

opportunity to enhance the social experience, encouraging users to engage consistently and connect with

others who share similar wellness goals.

User Research

User Research

User Research

The Goal & Objective

The Goal & Objective

The Goal & Objective

Affinity Diagram

Affinity Diagram

User Research Takeaways

User Research Takeaways

Community and Social Interaction as Engagement Drivers
Users are eager for more ways to connect with each other, such as commenting on meal posts or following user profiles, to

transform the app into a true community experience.


Motivation Through Accountability and Shared Progress
Tracking their progress and sharing milestones with others helps users stay committed to their goals. Features like group

challenges or peer support would enhance accountability, and motivation.


Ease of Exploration and Discovery
Users enjoy browsing the Recipe Library and would like more options to discover new health tips and trending tweaks, making

the exploration process more engaging.


Community and Social Interaction as Engagement Drivers
Users are eager for more ways to connect with each other, such as commenting on meal posts or following

user profiles, to transform the app into a true community experience.


Motivation Through Accountability and Shared Progress
Tracking their progress and sharing milestones with others helps users stay committed to their goals.

Features like group challenges or peer support would enhance accountability, and motivation.


Ease of Exploration and Discovery
Users enjoy browsing the Recipe Library and would like more options to discover new health tips and trending

tweaks, making the exploration process more engaging.


The Fogg Behaviour Model demonstrates an inverse relationship between motivation and ability: when an action is harder to do, users

require higher motivation to complete it. In designing GroupFlow, I aimed to make the minimum action—engaging with new groups—as

effortless and seamless as possible to lower the barrier for meaningful interaction.




The Fogg Behaviour Model demonstrates an inverse relationship between motivation and ability: when an

action is harder to do, users require higher motivation to complete it. In designing GroupFlow, I aimed to

make the minimum action—engaging with new groups—as effortless and seamless as possible to lower the

barrier for meaningful interaction.


The Fogg Behaviour Model demonstrates an inverse relationship between motivation and ability: when an action is harder

to do, users require higher motivation to complete it. In designing GroupFlow, I aimed to make the minimum action—engaging

with new groups—as effortless and seamless as possible to lower the barrier for meaningful interaction.


Affinity Diagram

User Research Takeaways

Community and Social Interaction as Engagement Drivers
Users are eager for more ways to connect with each other, such as commenting on meal posts or following

user profiles, to transform the app into a true community experience.


Motivation Through Accountability and Shared Progress
Tracking their progress and sharing milestones with others helps users stay committed to their goals.

Features like group challenges or peer support would enhance accountability, and motivation.


Ease of Exploration and Discovery
Users enjoy browsing the Recipe Library and would like more options to discover new health tips and trending

tweaks, making the exploration process more engaging.


Loyal Tweak & Eat User - Min-Jae

  • Actively logs meals, participates in group challenges, and frequently engages with the Recipe Wall and "Thought of the Day."

  • Shares achievements and progress with the group, inspiring and motivating others in the community.


Moderate Tweak & Eat User - Vihaan

  • Uses the app to maintain a balanced diet, sharing occasional meal updates with his group.

  • Participates in challenges that align with his interests and seeks occasional encouragement from the community.


Casual Tweak & Eat User - Caroline

  • Relies on the app for occasional meal suggestions that cater to her dietary restrictions.

  • Passively consumes content like recipes and "Thought of the Day" tips, with minimal social engagement.



These personas depict the actions of these users if there was a group feature. In analysing these personas, I noticed that all users

—whether casual, moderate, or loyal—value community interaction for motivation, and accountability. This insight guided my design,

as I consistently referred back to their needs to ensure the feature I was building can support users at every level of involvement.

Loyal Tweak & Eat User - Min-Jae

  • Actively logs meals, participates in group challenges, and frequently engages

    with the Recipe Wall and "Thought of the Day."

  • Shares achievements and progress with the group, inspiring and motivating

    others in the community.


Moderate Tweak & Eat User - Vihaan

  • Uses the app to maintain a balanced diet, sharing occasional meal updates

    with his group.

  • Participates in challenges that align with his interests and seeks occasional

    encouragement from the community.


Casual Tweak & Eat User - Caroline

  • Relies on the app for occasional meal suggestions that cater to her dietary

    restrictions.

  • Passively consumes content like recipes and "Thought of the Day" tips,

    with minimal social engagement.


These personas depict the actions of these users if there was a group feature.

In analysing these personas, I noticed that all users—whether casual, moderate,

or loyal—value community interaction for motivation, and accountability. This

insight guided my design, as I consistently referred back to their needs to ensure

the feature I was building can support users at every level of involvement.

Loyal Tweak & Eat User - Min-Jae

  • Actively logs meals, participates in group challenges, and frequently engages with the Recipe Wall and

    "Thought of the Day."

  • Shares achievements and progress with the group, inspiring and motivating others in the community.


Moderate Tweak & Eat User - Vihaan

  • Uses the app to maintain a balanced diet, sharing occasional meal updates with his group.

  • Participates in challenges that align with his interests and seeks occasional encouragement from the

    community.


Casual Tweak & Eat User - Caroline

  • Relies on the app for occasional meal suggestions that cater to her dietary restrictions.

  • Passively consumes content like recipes and "Thought of the Day" tips, with minimal social engagement.


These personas depict the actions of these users if there was a group feature. In analysing these personas,

I noticed that all users—whether casual, moderate, or loyal—value community interaction for motivation,

and accountability. This insight guided my design, as I consistently referred back to their needs to ensure the

feature I was building can support users at every level of involvement.

Personas - Understanding the Target Niche

Personas - Understanding the Target Niche

Personas - Understanding the Target Niche

So, that's why I created GroupFlow.

So, that's why I created GroupFlow.

So, that's why I created GroupFlow.

Steph and Arjun have just joined a Book Club. Imagine a book club where members rotate seats at each

meeting. Every time they gather, they’re grouped with different people, sparking new conversations, and

exchanging fresh ideas. This dynamic flow of members keeps things lively, and builds a stronger sense of

community.


GroupFlow in Tweak & Eat works the same way. Instead of static groups, users are regularly

reshuffled into new ones, like rotating seats in our metaphorical book club. This allows members—like Steph

& Arjun—not only to share their health journeys with familiar faces but also to connect with new people every

time.


GroupFlow is designed to facilitate dynamic social interactions by reshuffling users into new groups every

few weeks based on shared goals, activity levels, and interests.


This regular reshuffling keeps users connected with a diverse set of peers, fostering fresh perspectives,

motivation, and accountability within the app’s community. Just as rotating groups in a book club deepens

bonds, GroupFlow keeps Tweak & Eat users engaged, inspired, and supported.

The Central Question:

The Central Question:

The Central Question:

Steph and Arjun have just joined a Book Club. Imagine a book club where members rotate seats at each

meeting. Every time they gather, they’re grouped with different people, sparking new conversations, and

exchanging fresh ideas. This dynamic flow of members keeps things lively, and builds a stronger sense of

community.


GroupFlow in Tweak & Eat works the same way. Instead of static groups, users are regularly

reshuffled into new ones, like rotating seats in our metaphorical book club. This allows members—like Steph

& Arjun—not only to share their health journeys with familiar faces but also to connect with new people every

time.


GroupFlow is designed to facilitate dynamic social interactions by reshuffling users into new groups every

few weeks based on shared goals, activity levels, and interests.


This regular reshuffling keeps users connected with a diverse set of peers, fostering fresh perspectives,

motivation, and accountability within the app’s community. Just as rotating groups in a book club deepens

bonds, GroupFlow keeps Tweak & Eat users engaged, inspired, and supported.

Steph and Arjun have just joined a Book Club. Imagine a book club where members rotate seats at each

meeting. Every time they gather, they’re grouped with different people, sparking new conversations, and

exchanging fresh ideas. This dynamic flow of members keeps things lively, and builds a stronger sense of

community.


GroupFlow in Tweak & Eat works the same way. Instead of static groups, users are regularly

reshuffled into new ones, like rotating seats in our metaphorical book club. This allows members—like Steph

& Arjun—not only to share their health journeys with familiar faces but also to connect with new people every

time.


GroupFlow is designed to facilitate dynamic social interactions by reshuffling users into new groups every

few weeks based on shared goals, activity levels, and interests.


This regular reshuffling keeps users connected with a diverse set of peers, fostering fresh perspectives,

motivation, and accountability within the app’s community. Just as rotating groups in a book club deepens

bonds, GroupFlow keeps Tweak & Eat users engaged, inspired, and supported.

Steph and Arjun have just joined a Book Club. Imagine a book club where members rotate seats at each

meeting. Every time they gather, they’re grouped with different people, sparking new conversations, and

exchanging fresh ideas. This dynamic flow of members keeps things lively, and builds a stronger sense of

community.


GroupFlow in Tweak & Eat works the same way. Instead of static groups, users are regularly

reshuffled into new ones, like rotating seats in our metaphorical book club. This allows members—like Steph

& Arjun—not only to share their health journeys with familiar faces but also to connect with new people every

time.


GroupFlow is designed to facilitate dynamic social interactions by reshuffling users into new groups every

few weeks based on shared goals, activity levels, and interests.


This regular reshuffling keeps users connected with a diverse set of peers, fostering fresh perspectives,

motivation, and accountability within the app’s community. Just as rotating groups in a book club deepens

bonds, GroupFlow keeps Tweak & Eat users engaged, inspired, and supported.

Steph and Arjun have just joined a Book Club. Imagine a book club where

members rotate seats at each meeting. Every time they gather, they’re grouped

with different people, sparking new conversations, and exchanging fresh ideas.

This dynamic flow of members keeps things lively, and builds a stronger sense

of community.


GroupFlow in Tweak & Eat works the same way. Instead of static groups, users are

regularly reshuffled into new ones, like rotating seats in our metaphorical book club.

This allows members—like Steph & Arjun—not only to share their health journeys

with familiar faces but also to connect with new people every time.


GroupFlow is designed to facilitate dynamic social interactions by reshuffling

users into new groups every few weeks based on shared goals, activity levels,

and interests.


This regular reshuffling keeps users connected with a diverse set of peers,

fostering fresh perspectives, motivation, and accountability within the app’s

community. Just as rotating groups in a book club deepens bonds, GroupFlow

keeps Tweak & Eat users engaged, inspired, and supported.

Getting to Know Each Other: Profile Pages

The Profile Pages feature allows users to personalise their profiles, making it easier to connect and engage

with others in the community.


  • Profiles include options to follow, message, and interact with other users.

  • Key features display progress, recent activities, and achievements.

  • Provides a quick view of the user’s current groups and circles to foster a sense of community.

  • For users like Steph and Arjun, viewing each other's profiles offers insights into shared goals and interests.

Group Home: Engagement Hub

I developed wireframes and prototypes to bring this feature to life within the app.

The Group Home page serves as a central space where users like Steph and Arjun connect with group

members, track progress, and stay updated on each other's activities. Key features like Progress Tracking,

Recent Activities, and Communication tools foster interaction and accountability, keeping members engaged.

I developed wireframes and prototypes to bring this feature to life within the app.

The Group Home page serves as a central space where users like Steph and Arjun connect with

group members, track progress, and stay updated on each other's activities. Key features like

Progress Tracking, Recent Activities, and Communication tools foster interaction and accountability,

keeping members engaged.

Group Home: Engagement Hub

Okay cool, but how do the

groups actually get

shuffled?

Getting to Know Each Other: Profile Pages

The Profile Pages feature allows users to personalise their profiles, making it easier to connect

and engage with others in the community.


  • Profiles include options to follow, message, and interact with other users.

  • Key features display progress, recent activities, and achievements.

  • Provides a quick view of the user’s current groups and circles to foster a sense of community.

  • For users like Steph and Arjun, viewing each other's profiles offers insights into shared goals

    and interests.

Okay cool, but how do the

groups actually get shuffled?

Group Home: Engagement Hub

I developed wireframes and prototypes to bring this feature to life within the app.

The Group Home page serves as a central space where users like Steph and

Arjun connect with group members, track progress, and stay updated on each

other's activities. Key features like Progress Tracking, Recent Activities, and

Communication tools foster interaction and accountability, keeping members

engaged.

Getting to Know Each Other: Profile Pages

The Profile Pages feature allows users to personalise their profiles, making it

easier to connect and engage with others in the community.


  • Profiles include options to follow, message, and interact with other users.

  • Key features display progress, recent activities, and achievements.

  • Provides a quick view of the user’s current groups and circles to foster a

    sense of community.

  • For users like Steph and Arjun, viewing each other's profiles offers insights

    into shared goals and interests.

Okay cool, but how

do the groups

actually get

shuffled?

Group Shuffling: Past Groups & ReGroup

ReGroup: This periodically reshuffles group members, allowing users to connect with new people regularly.

It helps keep interactions fresh and introduces users to diverse perspectives within the community.


Group History: Users can access details of their previous groups, making it easy to revisit past connections,

and maintain relationships with members from prior group interactions.

Periodically, users are seamlessly shuffled into new batches within the same broader group,

allowing them to interact with different members over time.

Periodically, users are seamlessly shuffled into new batches within

the same broader group, allowing them to interact with different members over time.

Periodically, users are seamlessly shuffled into new batches within the same

broader group, allowing them to interact with different members over time.

This means that a user will engage with multiple groups of '9am Wakers' throughout their journey,

each group representing a different batch within the same community.

This means that a user will engage with multiple groups of '9am Wakers'

throughout their journey, each group representing a different batch within

the same community.

This means that a user will engage with multiple groups of '9am Wakers'

throughout their journey, each group representing a different batch within

the same community.

A "Batch" is a smaller subset within a larger community, such as the '9am Wakers.' To the user,

this functions as a regular group. Users can only be in one group (batch) at a time.

A "Batch" is a smaller subset within a larger community, such as the '9am Wakers.'

To the user, this functions as a regular group. Users can only be in one group

(batch) at a time.

A "Batch" is a smaller subset within a larger community, such as the

'9am Wakers.' To the user, this functions as a regular group. Users can

only be in one group (batch) at a time.


Group Shuffling: Past Groups & ReGroup

ReGroup: This periodically reshuffles group members, allowing users to connect with new people regularly.

It helps keep interactions fresh and introduces users to diverse perspectives within the community.


Group History: Users can access details of their previous groups, making it easy to revisit past connections,

and maintain relationships with members from prior group interactions.


Group Shuffling: Past Groups & ReGroup

ReGroup: This periodically reshuffles group members, allowing users to connect

with new people regularly. It helps keep interactions fresh and introduces users

to diverse perspectives within the community.


Group History: Users can access details of their previous groups, making it easy

to revisit past connections, and maintain relationships with members from prior

group interactions.

What if your community

could feel like home?

What if your community

could feel like home?

What if your community

could feel like home?

What if your community

could feel like home?

What if your

community

could feel

like home?

A Circle is a personalised social space within the app, where users can create or join close-knit communities.

Unlike broader groups that shuffle regularly, Circles are consistent and user-driven, allowing users to form deeper,

long-term connections.

A Circle is a personalised social space within the app, where users can

create or join close-knit communities. Unlike broader groups that shuffle regularly,

Circles are consistent and user-driven, allowing users to form deeper,

long-term connections.

A Circle is a personalised social space within the app, where users can create or join

close-knit communities.Unlike broader groups that shuffle regularly, Circles are consistent and user-driven,

allowing users to form deeper, long-term connections.

Unlike groups, Circles are not automatically assigned; users actively choose who they want to connect

with. Additionally, users can belong to multiple Circles at the same time, making it easy to maintain several

trusted communities.

Unlike groups, Circles are not automatically assigned; users actively choose who

they want to connect with. Additionally, users can belong to multiple Circles

at the same time, making it easy to maintain several trusted communities.

Unlike groups, Circles are not automatically assigned; users actively choose who they want to connect

with. Additionally, users can belong to multiple Circles at the same time, making it easy to maintain several

trusted communities.

Circles offer the same features as groups, such as chat, challenges, and progress tracking, but with the

added benefit of being self-selected and more stable.

Circles offer the same features as groups, such as chat, challenges, and

progress tracking, but with the added benefit of being self-selected and

more stable.

Circles offer the same features as groups, such as chat, challenges, and progress tracking, but with the

added benefit of being self-selected and more stable.

Introducing

Introducing

Introducing

Users with strong connections across multiple batches (e.g., '9AM Wakers')

can form Circles. Circles provide a space for users to maintain deeper connections

with those they’ve interacted with regularly.


Users can create Circles with real-life friends using a CircleCode, merging their

online & offline relationships. This feature can also be developed into a

"Send Invite" method, where users can easily share Circle invitations with friends

via email, social media, or direct messages.

Circles: The Concept

Users with strong connections across multiple batches (e.g., '9AM Wakers') can form Circles.
Circles provide a space for users to maintain deeper connections with those they’ve interacted with regularly.


Users can create Circles with real-life friends using a CircleCode, merging their online and offline relationships.
This feature can also be developed into a "Send Invite" method, where users can easily share Circle invitations with

friends via email, social media, or direct messages.

Users with strong connections across multiple batches (e.g., '9AM Wakers') can form Circles.
Circles provide a space for users to maintain deeper connections with those they’ve interacted with regularly.


Users can create Circles with real-life friends using a CircleCode, merging their online & offline relationships.
This feature can also be developed into a "Send Invite" method, where users can easily share Circle invitations

with friends via email, social media, or direct messages.

Circles: The Concept

Circles: The Concept

Users with strong connections across multiple batches (e.g., '9AM Wakers')

can form Circles. Circles provide a space for users to maintain deeper connections

with those they’ve interacted with regularly.


Users can create Circles with real-life friends using a CircleCode, merging their

online & offline relationships. This feature can also be developed into a

"Send Invite" method, where users can easily share Circle invitations with friends

via email, social media, or direct messages.

Circles: The Concept

Users with strong connections across multiple batches (e.g., '9AM Wakers') can form Circles.
Circles provide a space for users to maintain deeper connections with those they’ve interacted with regularly.


Users can create Circles with real-life friends using a CircleCode, merging their online and offline relationships.
This feature can also be developed into a "Send Invite" method, where users can easily share Circle invitations with

friends via email, social media, or direct messages.

Circles: The Concept

Engaging Through Challenges and Achievements

Challenges and achievements drive engagement and connection within Circles and Groups. Members like

Steph and Arjun can propose challenges, log progress, and share achievements, fostering collaboration and

accountability.


Leaderboards add friendly competition by tracking rankings, while badges celebrate milestones,

displayed in BadgePedia and profiles. For Steph and Arjun, these features enhance motivation, turning progress

into celebration and strengthening their community bonds.

Challenges and achievements drive engagement and connection within Circles

and Groups. Members like Steph and Arjun can propose challenges, log progress,

and share achievements, fostering collaboration and accountability.


Leaderboards add friendly competition by tracking rankings, while badges celebrate

milestones, displayed in BadgePedia and profiles. For Steph and Arjun, these

features enhance motivation, turning progress into celebration and strengthening

their community bonds.

Challenges and achievements drive engagement and connection within Circles and Groups. Members like

Steph and Arjun can propose challenges, log progress, and share achievements, fostering collaboration and

accountability. Leaderboards add friendly competition by tracking rankings, while badges celebrate milestones,

displayed in BadgePedia and profiles. For Steph and Arjun, these features enhance motivation, turning progress

into celebration and strengthening their community bonds.

Challenges and achievements drive engagement and connection within Circles and Groups. Members like

Steph and Arjun can propose challenges, log progress, and share achievements, fostering collaboration and

accountability.


Leaderboards add friendly competition by tracking rankings, while badges celebrate

milestones, displayed in BadgePedia and profiles. For Steph and Arjun, these features enhance motivation,

turning progress into celebration and strengthening their community bonds.

Engaging through Challenges & Achievements

Engaging through Challenges & Achievements

This chart illustrates the natural fluctuations in motivation and activity completion over time. While engagement

may dip after each shuffle, periodic reshuffling reintroduces fresh connections, boosting energy and

participation. This cycle helps sustain long-term motivation and fosters a strong sense of community.

This chart illustrates the natural fluctuations in motivation and activity completion over time. While

engagement may dip after each shuffle, periodic reshuffling reintroduces fresh connections, boosting

energy and participation. This cycle helps sustain long-term motivation and fosters a strong sense of

community.

Transformative Health Outcomes

Transformative Health Outcomes

Steph started as a beginner, and after several shuffles,

she's now running 5K every morning as a ‘9am Waker’! 

Steph started as a beginner, and after several shuffles,

she's now running 5K every morning as a ‘9am Waker’! 

Sustained Motivation & Engagement

Sustained Motivation & Engagement

Enhanced Social Connection

Enhanced Social Connection

Starting with small, isolated groups in Shuffle 1, each shuffle expands networks by introducing new members

while maintaining some prior links. By Shuffle 5, the community becomes more interconnected, allowing diverse

relationships and stronger social cohesion.

Enhanced Social Connection

Transformative Health Outcomes

Transformative Health Outcomes

Transformative Health Outcomes

Sustained Motivation & Engagement

Steph started as a beginner, and after several shuffles,

she's now running 5K every morning as a ‘9am Waker’! 

Enhanced Social Connection

This chart illustrates the natural fluctuations in motivation and activity completion

over time. While engagement may dip after each shuffle, periodic reshuffling

reintroduces fresh connections, boosting energy and participation. This cycle helps

sustain long-term motivation and fosters a strong sense of community.

Starting with small, isolated groups in Shuffle 1, each shuffle expands networks by

introducing new members while maintaining some prior links. By Shuffle 5, the

community becomes more interconnected, allowing diverse relationships and

stronger social cohesion.

Starting with small, isolated groups in Shuffle 1, each shuffle expands networks by introducing new

members while maintaining some prior links. By Shuffle 5, the community becomes more interconnected,

allowing diverse relationships and stronger social cohesion.